https://www.jhookcasting.com/blog daily 0.75 2026-09-09 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/1787247521140-IQ3XEAR7MZN0EZ2T9H6B/casting+directors+finding+the+right+talent.jpg https://www.jhookcasting.com/blog/commercial-conflicts-explained monthly 0.5 2026-09-09 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/1787247521102-T93TQ5Z610VCR2UC4PF9/Conflict.jpeg Blog - Commercial Conflicts Explained - Make it stand out Competing products conflict with each other. https://www.jhookcasting.com/blog/casting-comedy-commercials monthly 0.5 2026-09-09 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/1787247521058-NG2RRFEWU7525Y007V0S/Drama+Faces.jpg Blog - Casting Comedy Commercials Is Serious Business - Make it stand out Drama is at the heart of comedy. https://www.jhookcasting.com/blog/what-does-a-casting-director-do monthly 0.5 2026-09-09 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/1787247521119-LN3TNRV2RCVK8JOJIJQE/David+the+Actor.jpg Blog - What Does A Casting Director Do? - Make it stand out A casting director narrows down the talent pool to find the right actor for the role, similar to the way Michelangelo "simply carved away everything that was not David." https://www.jhookcasting.com/blog/tag/comedy+auditions monthly 0.5 https://www.jhookcasting.com/blog/tag/Casting monthly 0.5 https://www.jhookcasting.com/blog/tag/Casting+Process monthly 0.5 https://www.jhookcasting.com/blog/tag/Commercial+Casting+Director monthly 0.5 https://www.jhookcasting.com/blog/tag/comedy monthly 0.5 https://www.jhookcasting.com/blog/tag/Casting+Director monthly 0.5 https://www.jhookcasting.com/blog/tag/Commercial+conflicts monthly 0.5 https://www.jhookcasting.com/blog/tag/casting+comedy monthly 0.5 https://www.jhookcasting.com/blog/tag/casting+comedy+commercials monthly 0.5 https://www.jhookcasting.com/blog/tag/Commercial+Casting monthly 0.5 https://www.jhookcasting.com/blog/tag/commercial+auditions monthly 0.5 https://www.jhookcasting.com/about daily 0.75 2026-09-09 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/1787247525442-V4IJM5IUI9IG6HOI66R0/Casting+Director+and+Acting+Coach+Justin+Radley.png https://www.jhookcasting.com/stories daily 0.75 2026-09-09 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/a5eb4ecd-6944-4647-8ae4-e27f1d2dfecc/Inside-the-Search-OpenAI-01-grid-fit.png https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/39ef7bc5-d761-43f2-b845-7d5a5751952c/Inside-the-Search-Biohaven-02-grid-fit.png https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/762a321f-7a64-4e88-b40a-1e40283115f7/Screenshot+2026-08-28+at+9.04.34%E2%80%AFAM.png https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/50943ab9-c74a-4079-a070-49960789d2c0/Inside-the-Search-NUT-rition-04-grid-fit.png https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/41113ea3-dbbd-43a9-93b4-81ed92d4f6f8/Inside-the-Search-Capri-Sun-05-grid-fit.png https://www.jhookcasting.com/approach daily 0.75 2026-09-09 https://www.jhookcasting.com/credit-karma daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/82995bcb-f799-433b-8128-69d486198d9e/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/7bf6ab23-cfc2-4727-b8a4-9361e5835c1f/J-Hook-Credit-Karma-Slow-Motion-Featured-Image.png Credit Karma Campaign Explore J Hook Casting’s work on Intuit Credit Karma’s three-film campaign: Slow Motion, In the Dark, and Reflective Rates. https://www.jhookcasting.com/start-a-project daily 0.75 2026-09-09 https://www.jhookcasting.com/civilization-eras-allies daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/aa2151f4-a40f-4e5a-a5ea-6826827ec108/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/93141d56-1443-48c0-bb92-a84239a0c821/exec-3b4c611c-a6ad-44c7-abec-de1c2e937f72.png Civilization: Allies & Eras Campaign Explore J Hook Casting’s work on the Clio-winning Civilization: Eras & Allies campaign, featuring a cast of 10 performers and a search for distinctive dialects. https://www.jhookcasting.com/openai daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/5f253814-3d7f-4df6-8f79-924f087fd1ba/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/42beca8c-9516-4a2e-bc47-75f058ddd5b1/exec-2c7e0241-1f2b-4bf1-af8e-63e245df007a.png OpenAI Project Go behind J Hook Casting’s search for the OpenAI Super Bowl commercial, casting human performers with skills in hand movement, piano, and physical performance. https://www.jhookcasting.com/zelle daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/6c885017-214c-4197-9e3a-989ad7c27177/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/8a1e4ed2-95db-4724-a056-64b46ec50c54/Zelle-Here-for-You-poster-v3.jpg Zelle Campaign Explore J Hook Casting’s work casting 17 performers for Zelle’s five-spot campaign, including Here for You, Manicure, and Car Breakdown. https://www.jhookcasting.com/its-florida-man daily 0.75 2026-09-09 https://www.jhookcasting.com/got-milk daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/ff862348-ca83-4d44-8792-b372cb6022e0/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/8b744a60-0b1a-4534-9531-61d53ea68505/Got-Milk-Karate-Kid-poster.jpg Got Milk? Campaign Explore J Hook Casting’s work on Got Milk? commercials, finding performers who bring personality, humor, and everyday moments to life. https://www.jhookcasting.com/beats daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/9914497b-b5db-4b82-a3a7-a5e59a973bc3/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/3b407946-ad3c-4d88-bf59-a13e2590622b/Beats-Solo-4-poster-v2.jpg Beats Campaign Explore J Hook Casting’s work on the Beats Solo 4 and Solo Buds campaigns, casting performers for movement and fitness-focused commercial roles. https://www.jhookcasting.com/epilepsy-awareness daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/a7146ee0-17f9-42f6-bb20-e0499da723d3/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/8ae16cd8-322b-4e30-8f48-97ce6d511789/Epilepsy-Awareness-poster.jpg Epilepsy Awareness Campaign Go behind J Hook Casting’s nationwide search for Biohaven’s epilepsy awareness campaign, bringing together a cast of six, including four non-actors. https://www.jhookcasting.com/babbel daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/5e41c68f-08d6-4666-b22d-f892d3518695/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/e1f9895d-4308-448a-b060-8a2d31812063/Groundhog-Day-poster.jpg Babbel Watch J Hook Casting’s commercial work for Babbel and explore the project as part of Justin Radley’s casting portfolio. https://www.jhookcasting.com/tiktok-shop daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/d3af6c2b-08af-42d0-83f6-a88bfb4f4fa3/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/cb75978b-3265-4890-bbb0-363ad3eb4851/TikTok-Shop-poster.jpg TikTok Shop Explore J Hook Casting’s work on TikTok Shop campaigns, casting performers for productions in New York and Atlanta, including the holiday campaign. https://www.jhookcasting.com/beats-branded-film daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/65a2a8a7-9668-4df2-b933-95efd5abf255/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/a3972fa0-1f22-45c3-adff-4702e750b685/The-Legend-of-Ricallen-poster.jpg Beats Branded Film Explore J Hook Casting’s work on Beats’ The Legend of Ricallen, casting three principal performers for the campaign featuring Lukas Gage. https://www.jhookcasting.com/dairy-farmers-of-america daily 0.75 2026-09-09 https://www.jhookcasting.com/honda-pilot daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/9c96bc87-6bc0-46ce-8811-5ae895d2239d/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/c8a2e17c-6f2e-4401-acbe-2900ab6073c9/Honda-Summer-Camp-Spanish-poster.jpg Honda Pilot Watch J Hook Casting’s commercial work for Honda and explore the project as part of Justin Radley’s casting portfolio. https://www.jhookcasting.com/taco-bell daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/1fbca3d7-d0d2-40ea-a174-0f8042262cbc/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/72d62314-32fe-4dd5-90bd-f9015573fe91/Taco-Bell-Play-Your-Role-poster.jpg Taco Bell Explore J Hook Casting’s work on Taco Bell’s six-part Live Más series, casting 10 performers for the campaign. https://www.jhookcasting.com/tiktok-shop-holiday daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/bfb8a4a5-74c0-4d4f-b73a-25cf2985b5f5/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/7fe63a33-6a2c-4ab3-b436-018771e318ec/TikTok-Shop-Holiday-poster.jpg TikTok Shop Holiday Explore J Hook Casting’s work on TikTok Shop’s 2024 holiday campaign, casting a spokesperson for the Atlanta production. https://www.jhookcasting.com/bacardi daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/18e0a963-05e5-49cf-ade4-e6f77aef8eac/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/86711ada-bfd3-4084-b848-1dedfcd8317d/Bacardi-The-Zombie-poster.jpg Bacardi Explore J Hook Casting’s work on Bacardi’s The Zombie, casting two performers with the hand dexterity needed for the commercial. https://www.jhookcasting.com/mercedes-benz daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/a0e0ba8f-fd30-4ddc-8e82-9aeb763dff4c/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/4163c22a-cc27-4201-859b-ef6df3b4a25a/Mercedes-Benz-Easy-Driver-poster.jpg Mercedes-Benz Explore Justin Radley’s casting work at ASG Casting on Mercedes-Benz’s Easy Rider Super Bowl commercial, directed by the Coen brothers and starring Peter Fonda. https://www.jhookcasting.com/nut-rition daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/1d7ec8e5-831e-40ac-993c-86b7cc091821/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/7582591a-1492-4e9f-a480-20d7da6b2502/NUT-rition-poster.jpg NUT-rition Explore Justin Radley’s casting work at ASG Casting on NUT-rition’s Pay Gap campaign, featuring an improviser as a clerk in a hidden-camera setting. https://www.jhookcasting.com/capri-sun daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/7bcbcbac-d015-40f2-8f04-d5b2a921313f/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/719dbccc-7855-497a-808c-bdc044335d5c/Capri-Sun-John-Legend-Yoga-poster.jpg Capri Sun Watch Justin Radley’s commercial casting work for Capri Sun, completed at ASG Casting and featured in his selected project portfolio. https://www.jhookcasting.com/el-pollo-loco daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/7f7fa46d-a55b-4f0e-9783-851378651227/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/f4083734-bda9-4a5c-bc68-e5a2f3b455d7/El-Pollo-Loco-Neighborhood-of-Lights-poster.jpg El Pollo Loco Watch Justin Radley’s commercial casting work for El Pollo Loco, completed at ASG Casting and featured in his selected project portfolio. https://www.jhookcasting.com/diehard daily 0.75 2026-09-09 https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/a54f1779-d6ea-4cea-8038-feff6faca07e/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/c54f7719-1193-4542-85eb-3283f657a18b/DieHard-Zombies-poster.jpg DieHard Watch Justin Radley’s commercial casting work for DieHard, completed at ASG Casting and featured in his selected project portfolio. https://www.jhookcasting.com/home daily 1.0 2026-09-09 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/7b19cd64-383c-43d0-b721-0a0e129f4d0a/Inside-the-Search-OpenAI-grid-fit.png https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/6b573118-03ae-48b3-a500-d9e45fc9a9a0/Inside-the-Search-Biohaven-grid-fit.png https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/5b2a8982-f8fe-4a03-8447-e645cd4d5815/Inside-the-Search-Civilization-grid-fit.png https://video.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/98a6ce8b-dadf-4cc0-bb92-c1848b08ce48/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/6a873b98b9d9e26bcfcbd25c/78c3f9e8-a616-4d31-aa49-bf8001ed6286/TikTok-Shop-Holiday-Spokesperson-homepage-poster-v4.jpg Home Home